SIRS handles all phases of research operations in-house. Our custom research experience, in conjunction with proven programs and platforms, enables us to consistently provide high quality, comprehensive, and sophisticated deliverables. Our team is fully trained in all aspects of research design and implementation, and we are knowledgeable in a broad range of methodologies and modalities.
Online Data Collection
We use a robust online research platform to handle even the most demanding projects. SIRS conducts hundreds of successful online business-to-business and business-to-consumer studies annually, reaching hundreds of thousands of respondents across a variety of languages and geographies, both national and international. Multiple quality control procedures are incorporated to ensure your data is collected accurately. Clients are always invited to review the programmed survey prior to launching, and are offered access to real-time topline data. We have the expertise to deal with multiple sampling frames, depending on your project needs, including managing your database of email addresses and launching a survey as a pop-up on your website.
Telephone Data Collection
SIRS’ rigorous telephone interviewer training and extensive experience yields high quality results.
- Detailed briefings, interviewing practices, and pre-testing procedures.
- Monitoring 15%+ of all interviews.
- A maximum interviewer-to-supervisor ratio of 10:1.
- 90+ seats
- predictive or non-predictive dialers depending on project needs
SIRS’ Call Centers
SIRS has multiple call centers in several geographic locations in Ohio, Kentucky, Vermont, Nevada and Mexico. They feature state-of-the-art training facilities. [ Click Here for RDI Connect ]
SIRS’ data processing capabilities and standards are best in class. Quality is our number one priority, and our highly experienced, detail-oriented team is focused on delivering accurate and timely information.
Our areas of expertise include:
- Weighting and sample balancing
- Hierarchical data structure (levels/diary data)
- Dependent and independent significance testing (multiple levels: 80%, 90%, 95%, and 99%)
- Statistical testing (such as: z, t, and f test, row test, Chi-Square, etc.)
Coding – Accessing Enhanced Insights
Our experts code over 1,000,000 open-end verbatim comments per year using an online platform accessible by clients 24/7. All coding is done manually – not key word coded or put through an automated text analytics program. We make sure our experts are providing human interaction 100% of the process.